AimU Offers An Affordable Way To Earn A Masters Degree At Top US, UK and Canadian Universities
The Level 7 Diploma In Strategic Marketing is 12 months. If You Choose The Fast Track Route, It's Just 8 Months!
Thus, you can earn the postgraduate diploma and top-up the masters degree in little as 16 months of study.
The Level 7 Diploma In Strategic Marketing is 12 months. If You Choose The Fast Track Route, It's Just 8 Months!
Thus, you can earn the postgraduate diploma and top-up the masters degree in little as 16 months of study.
GRADUATE PROGRAM
The Level 7 Diploma In Strategic Marketing is a post graduate diploma. It is accredited by OfQual, a department of the UK govenment, and awarded by OTHM. The OTHM Level 7 diplomas on the Regulated Qualifications Framework (RQF) are at the same level as master’s degrees. However, they are shorter (120 credits) and learners will have to proceed to the dissertation stage (60 credits) with university to achieve a full masters programme. To top-up the degree you'll advance directly to university in the UK or overseas. You may also opt to study by distance learning but attend your graduation ceremony. As a Learner on this award, you will study Distance Learning. The diploma and degree can take as little as 16 months of study.
The Level 7 Diploma In Strategic Marketing is a post graduate diploma. It is accredited by OfQual, a department of the UK govenment, and awarded by OTHM. The OTHM Level 7 diplomas on the Regulated Qualifications Framework (RQF) are at the same level as master’s degrees. However, they are shorter (120 credits) and learners will have to proceed to the dissertation stage (60 credits) with university to achieve a full masters programme. To top-up the degree you'll advance directly to university in the UK or overseas. You may also opt to study by distance learning but attend your graduation ceremony. As a Learner on this award, you will study Distance Learning. The diploma and degree can take as little as 16 months of study.
OVERVIEW | STRATEGIC MARKETING
The objective of the Level 7 Diploma in Strategic Marketing qualification is to provide learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage.
Learners acquire knowledge through an integrated approach of theory in marketing, branding consumer behaviour and digital communication management and practice using real-time activities. Successful completion of this qualification will develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy.
The OTHM Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master’s programme with advanced standing.
The objective of the Level 7 Diploma in Strategic Marketing qualification is to provide learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage.
Learners acquire knowledge through an integrated approach of theory in marketing, branding consumer behaviour and digital communication management and practice using real-time activities. Successful completion of this qualification will develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy.
The OTHM Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master’s programme with advanced standing.
Duration Of Study |
Levels |
College Credit |
Equivalency |
Months 1-8 |
Level 7 Postgraduate Diploma / Graduate Certificate |
120 Credits |
Level 7 diplomas on the Regulated Qualification Framework (RQF) are the same level as master's degrees. However, they are shorter (120 Credits), and learners will have to proceed to the dissertation stage (60 credits) to achieve the full master's degree. Level 7 qualifications prepare individuals for senior management positions and consultancy work within the field. |
Months 9-16 |
Masters Degree |
60 Credits |
For the master's degree, there are established agreements with several UK and overseas universities that will confirm the entry point into their master's top-up degree programs. In addition, accredited credentialing agencies like the UCJ in Jamaica and WES in the US and Canada can confirm the entry point into the master’s degree. Level 6 qualifications prepare the learners for management positions in their fields. |
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180 Credits |
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COURSE OUTLINE
Level 7 is covered in 12 Months. The fast track program is 8 months. Credits from this program will guarantee advance placement for the master’s degree top-up. There are 6 modules valuing 120 credits. Below you'll see the course outline, assessment methods and entry requirements for the program.
COURSE OUTLINE
START DATES
Classes will start in January, February, May, June, September and October of each year.
DELIVERY AND ASSESSMENT METHODS
The level 7 qualifications are delivered distance learning using video tutorials, reading assignments, online forums and conversations, practice papers, and web based activities. All units within this qualification are internally assessed by the centre and externally verified by the awarding body. The qualifications are criterion referenced, based on the achievement of all the specified learning outcomes. To achieve a ‘pass’ for a unit, learners must provide evidence to demonstrate that they have fulfilled all the learning outcomes and meet the standards specified by all assessment criteria.
ASSESSMENT TYPES
The assessments on this program are assignment-based, and are not timetabled examinations. Among the assessment types are: Research Reports, Essays, Debates, Forums, PowerPoint Presentations, etc.
Level 7 is covered in 12 Months. The fast track program is 8 months. Credits from this program will guarantee advance placement for the master’s degree top-up. There are 6 modules valuing 120 credits. Below you'll see the course outline, assessment methods and entry requirements for the program.
COURSE OUTLINE
- Contemporary Issues and Principles of Marketing (20 credits)
- Consumer Behaviour and Market Communications (20 credits)
- Digital and Social Media Marketing (20 credits)
- Contemporary Challenges and Strategic Marketing (20 credits)
- Strategic Brand Management (20 credits)
- Marketing Research Project (20 credits)
START DATES
Classes will start in January, February, May, June, September and October of each year.
DELIVERY AND ASSESSMENT METHODS
The level 7 qualifications are delivered distance learning using video tutorials, reading assignments, online forums and conversations, practice papers, and web based activities. All units within this qualification are internally assessed by the centre and externally verified by the awarding body. The qualifications are criterion referenced, based on the achievement of all the specified learning outcomes. To achieve a ‘pass’ for a unit, learners must provide evidence to demonstrate that they have fulfilled all the learning outcomes and meet the standards specified by all assessment criteria.
ASSESSMENT TYPES
The assessments on this program are assignment-based, and are not timetabled examinations. Among the assessment types are: Research Reports, Essays, Debates, Forums, PowerPoint Presentations, etc.
ENTRY REQUIREMENTS
For entry onto the Level 7 Diploma in Strategic Marketing qualification, learners must possess:
- A bachelor's degree in related subject or UK level 6 diploma or an equivalent overseas qualification
- Mature learners without a bachelor's degree but with Five (5) years of senior-level experience in the same field may be considered (check with the enrolment office regarding the specific evidences of prior learning that we will be requiring to grant admission to the programme)
- English requirements: If a learner is not from a majority English-speaking country must provide evidence of English language competency.
TUITION AND FEES | LEVELS 7
The tuition is both affordable and flexible so choose ONE that works best with your family's budget:
- One-Payment (GBP2,850 x 1 )
- Two-Payments (GBP1,500 X 2)
- Three-Payments (GBP1,050 X 3)
SEE OTHER UNDERGRADUATE PROGRAMS OFFERED AT AimU
GRADUATE PROGRAMS (Postgraduate Diplomas and Masters)
We offer programs across a several sector subject areas:
GRADUATE PROGRAMS (Postgraduate Diplomas and Masters)
We offer programs across a several sector subject areas:
- OTHML7 Accounting and Finance
- OTHML7 Coaching and Mentoring
- OTHML7 Education Management and Leadership
- OTHML7 Health and Social Care Management
- OTHML7 Human Resource Management
- OTHML7 International Business Law
- OTHML7 Project Management
- OTHML7 Public Administration
- OTHML7 Strategic Management and Leadership
- OTHML7 Strategic Marketing
- OTHML7 Tourism and Hospitality Management